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Wednesday Feb 25, 2009

The Jade Goody effect

There can be few postivies to come out of the recent sad news about Jade Goody, who now has weeks to live following a battle with cancer.

On Sunday 15 February, the News of the World ran an exclusive interview with her, revealling that her cancer was terminal.

The day before, albeit Valentine's Day, 18 people searched for 'cervical cancer' and found our page on smear tests. That was pretty average over the last month.  The day the story broke, 63 people did the same search. On the Monday, that number was up to 294, and although that was the highest figure, it has stayed far higher than before the Jade Goody story broke.

The figure has been echoed across other media, and other organisations involved in cancer screening have seen an increase in public enquiries. If Jade Goody has increased the awareness of cervical cancer, that must be a good thing. Sadly it has taken her life in doing so.

Posted by Olly ( 10:14 AM ) Link to this post  |  Comments[0]